The citations for your Google My Business Listing play a critical role in terms of your Map Pack ranking. They function like backlinks for organic SEO because the work is done off-page rather than on the website or listing. There’s just one question that people aren’t sure of: Where exactly do these citations come from?  … Read more

Google My Business Reviews are very important for helping your GMB Listing show up more prominently in search results. Reviews are also a great way to provide social proof. Neglecting the reviews you receive on your listing or is something you cannot afford. You need to make the most of the reviews that you get. … Read more

There are two areas where your company could be showcased on the Google search engine: the search engine results page (SERP) and the Google Map results. If you want to reach the top of the map results (Map Pack) and page one of your local search results, custom local city landing pages are a must. … Read more

Have you ever stopped to wonder about how the phenomenon that is Google Search actually functions? There’s no need to go ahead and Google that because we are going to lay it all on the table for you right now. In this (hopefully) informative post, take a look at the inner workings of Google’s Algorithm. … Read more

Being popular in the immediate neighborhood is crucial not just for celebrities, but local businesses as well. Plumbers, HVACs, electricians, maids, locksmiths, small retailers, dentists, beauticians, and other local businesses or service area businesses (SABs) need to focus on expanding their sphere of influence through online means. Here, one method stands out: Google My Business. … Read more

Google My Business, or ‘GMB for short, plays a major part in Local SEO and significantly impacts where you show up in the Map Pack rankings. Are you neglecting these four critical areas when it comes to your Google My Business Listing? Read this post by our Google My Business Expert now and find out. … Read more

Over time, the Alphabet corporation (still referred to as ‘Google’ in most circles) grew larger and comprised many companies, services, products, and features. Some of these were companies acquired by Alphabet. Others are products, services, or software developed by Alphabet themselves. As of now, all of these properties are all a part of Alphabet Incorporated. … Read more

Here is an all you need to know guide to Google Search Ads. For those new to digital marketing and advertising, you are on the right page. Google as a corporation very rarely restricts its userbase, and Google has made available various different options in terms of customization to suit the needs of its users.  … Read more

The number one complaint that Clients have is the lack of accurate reporting and regular communication from Agencies once the project has begun. Agencies tend to do their own thing while leaving clients in the dark about the work being performed, causing severe trust issues. Here’s how you can get the most out of Google … Read more

Truly wonderful, the mind of a college student is. Over the past few years, digital marketing has gained ground and more companies are opting for digital marketing techniques to reach out to students and nab them online. How exactly should you do this and what are the best methods to follow? Well, we’ll tell you. … Read more